Houston Museum of Natural Science Went Viral
Posted in Viral Marketing on Jan 20th, 2009 1 Comment »
The Houston Museum of Natural Science (HMNS) was one chosen to showcase the world-famous Exhibition for the Lord of the Rings Trilogy.
HMNS quickly realized that while the exhibit was expected to generate a great deal of interest, it didn’t have a lot of appeal for their core audience. The success of the exhibition, therefore, [...]
