What Makes E-Mail Called Virus or Viral
Posted in Email on Apr 24th, 2009 No Comments »
Viral marketing is an integral part of a campaign strategy that is used to achieve objectives. It is not the objective itself. If the main objective of an e-mail campaign is branding, in order to achieve greater branding success exposure you craft your message or offer in a way that it encourages pass-along.
Producing a message [...]
